YEAR BRAND AGENCY
2024 PIZZA HUT MULLENLOWE SSP3 PERÚ
[ENG]
For the 2024 Copa América we were not sponsors of this event, but we had to talk about football without saying it, so we talked about “Social Footballers”, those who get together not to watch football but for the sport of getting together with their friends, a territory that no one had touched.
[ESP]
Para la Copa América 2024 no fuimos patrocinadores de este evento, pero había que hablar de fútbol sin decirlo, entonces hablamos de “Futbolistas Sociales”, aquellos que se juntan no para ver fútbol sino por el deporte de juntarse con sus amigos, un territorio que nadie había tocado.
Chief Executive Officer: Max Gutierrez
General Creative Directors: Mario Herrera & Francisco Lischetti
DC: Eduardo Trelles
Art Director Sr.: Jean Navarro
Copywriter Sr: Diego Wall
Design team:
Fernando Vigo, Gonzalo Almandoz, Leyla Bañares
Team Leader: Angie Bellorín
MullenLowe SSP3 - Perú
